The first incarnation of the web as was used back in the 1990s is often referred to the web, the plain web. With the increase of social networking, user generated content and the Twitter in the last years, the term Web 2.0 has been used to describe how the web has evolved.
However the web has continued to evolve and in a similar way that we describe software the time has come to add a few numbers onto the end of the 2.
You will read about Web 3.0, but this would indicate a major shift change in how we use the web and to be honest Facebook isn’t some incredible seismic shift in how we use the web, it’s basically a cleaner better looking MySpace! Even though we all use Facebook, the fact that there are still people using MySpace (and even Friends Reunited, according to the e-mails I get from them) has Web 2.0 really evolved into 3.0? I think not.
Likewise though The Twitter is now five years old, the concept is still pretty much the same, make a posting of 140 characters and hope for the best that not only does it make it through to Twitter, but that The Twitter remains up long enough so that your 14 followers can read it.
If you think Twitter is a newcomer to the web, remember it is only one month younger than the other stalwart of Web 2.0 YouTube which is also only five years old.
Facebook is in fact older at seven year, but was only really open to everyone just five years ago…
So in the last five years, the key services that we have been using for social networking and user generated content haven’t really changed, so how on earth can we talk about Web 3.0 when actually very little is different now to what it was five years ago when all we talked about was Web 2.0.
Of course the key difference is the number of users using these services, but I do wonder if that should be a measure of the web? When Windows 95 became really popular, did Microsoft suddenly decide to change the name to Windows 96 or 97?
Success doesn’t define the evolvement of a numbering system.
However we have had a fair few changes in the web, so to leave it at Web 2.0 isn’t quite right. We have Foursquare for example, the stalking service that is akin to collecting Pokemon cards or Scout badges. Instagram, a way to share really bad photographs with other bad photographers. Audioboo, a way of sharing drunken conversations and ensuring you can let people know your home is empty.
So with these little improvements, I think we can say that Web 2.0 has evolved, but these are like security patches, updates, maybe even a service pack.
Web 2.0 has evolved, Web 2.0 is now Web 2.210.07⅝ SP1